Feedback on my go-to-market draft — targeting B2B vs. B2C for a health data platform
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Sharing my draft brief for the GTM assignment. I am torn on the go-to-market motion — would love structured peer feedback before I finalise.
I like the problem framing, but the product seems to promise workflow efficiency to hospitals and outcome visibility to employers at the same time. That might be too broad for the first launch.
That is the exact tension I am trying to resolve. I am leaning toward a narrower B2B entry point now.
Peer feedback thread on positioning a health data platform and choosing an initial market motion for the capstone launch plan.
When giving feedback, point out one assumption that seems weakest and suggest one clearer target segment.
